Innovative Ideas for Predictable Success
      Volume 1, Issue 2


Synopsys Taiwan Celebrates 15 Years of Growth

Synopsys president and COO, Dr. Chi-Foon Chan, celebrates 15 years of Synopsys presence in Taiwan with an insight into the strategic importance of this region.

Synopsys marked this significant anniversary with a banquet held in Taipei, welcoming more than a hundred executive guests from industry and the local community including government, academic and research organizations. The customer representatives included the presidents and chief executives of many of the organizations that have contributed to the technology-driven success of the region.

Dr. Chi-Foon Chan, joined by (from left to right) Chou-Chye Huang, Chairman of Sunplus Technology, Johnsee Lee, President of Industrial Technology Research Institute (ITRI), Chun-Yen Chang, President of National Chiao Tung University, Ying-Jeou Ma, Taipei City Mayor, Robbins Yeh, Synopsys Taiwan Country Manager, Chintay Shih, Dean, College of Technology Management, National Tsing Hua University, Chao-Yih Chen, Director General of Industry Development Bureau, Ministry Of Economic Affairs.

Chi-Foon Chan, Synopsys president and COO, outlines Synopsys' continuous commitment to support the development of Taiwan's strong semiconductor industry.

Regional Commitment
Synopsys is proud of its commitment to this region, and with the growing importance of design for manufacturing, and the strategic importance of Taiwan’s association with chip manufacturing, we expect to further our investment in Taiwan in future years.

A major demonstration of our commitment was the expansion beyond local sales and support offices, with the introduction of our Taiwan R&D center in 2004. At the time of its launch we expected to grow the R&D center to around 120 staff within three years, but we already have achieved the goal this June. We are now developing an environment and culture within the center which will encourage more innovation, fostering greater depth in the R&D that is undertaken there and empowering the staff to take more responsibility to deliver solutions for the local market. In terms of our plans for the R&D center, we are well ahead of schedule and foresee an increasing alignment with our technology vision for this region and beyond.

In terms of technology trends, there is a shift in emphasis that has accompanied the move to 90nm processes. In the past, for each process node up to and including 0.13 micron, the focus has been on performance and meeting cost goals. With 90nm, we have seen far more emphasis on achieving high levels of system integration.

New processes mature very rapidly these days. Both TSMC and UMC offer mature 90nm production processes, and 16 percent of all designs from Taiwan now target 90nm technology. We are also starting to see an increase in the number of 65nm designs coming through.

Taiwan’s Competitive Advantage
The semiconductor manufacturers have invested significantly in new technology development to support the move to finer geometries. This investment has been accompanied by a strong push to increase innovation. However, there is a fine division of labor in Taiwan's semiconductor industry that is not matched anywhere else in the Asia-Pacific region. Better utilization of resources and talent would enable the region to maintain and increase its lead in world-class semiconductor manufacturing.

Ultimately, competition is good for the industry and China is increasing its efforts to compete with Taiwan. China is also encouraging innovation in the semiconductor industry, and it will be interesting to see how this translates to future technology developments and the overall shape of the industry.

In the past, chip makers have enjoyed periods of high (double-digit) growth, but have also suffered periods of deep recession. There has been a recent transformation to an industry that now sees more consistent and stable growth in the high single-digits. The EDA industry clearly has a critical part to play in determining the health of the semiconductor industry. As manufacturing processes become more advanced and the list of technology challenges continue to grow, it will become increasingly important to work with manufacturing partners to deliver solutions that meet our mutual customer’s needs.

Driving Predictable Success
We share a common goal with manufacturing companies – to help our customers get their products to market as soon as possible. With the growing importance of design for manufacturing (DFM), we expect to see the leading foundries pushing forward standards to enable consistent application of DFM. Foundries have played the role of integrators of this technology for a while, and we expect this to continue. At the same time, Synopsys has invested significantly in DFM technology – we see this as a strategic initiative and will continue to develop the tools and strengthen the links with manufacturing so that we can help our customers achieve success with greater levels of predictability.

©2010 Synopsys, Inc. Synopsys and the Synopsys logo are registered trademarks of Synopsys, Inc. All other company and product names mentioned herein may be trademarks or registered trademarks of their respective owners and should be treated as such.

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Dr. Chi-Foon Chan
Dr. Chi-Foon Chan shares responsibility for running the company with Synopsys Chairman and CEO Dr. Aart de Geus. Dr. Chan is focused on driving the company's internal operations and worldwide field organization. He joined Synopsys in 1990 as Vice President of Applications and Services. Previously at NEC Corporation, Dr. Chan was General Manager of the microprocessor group, responsible for marketing all NEC chip devices in North America. Prior to NEC, Dr. Chan was an engineering manager at Intel Corporation. He holds an M.S. and a Ph.D. in Computer Engineering from Case Western Reserve University.
"We share a common goal with manufacturing companies – to help our customers get their products to market as soon as possible."