The demand for wireless connectivity in notebooks, PC peripherals, mobile handsets and consumer electronics applications is driving the development of integrated wireless system-on-chip (SoC) solutions that implement a variety of wireless technologies such as Bluetooth, WiFI, Wireless USB, Ultra-Wideband (UWB), WiMax, GPS and Mobile TV.
The market is seeing emerging trends such as single chip solutions that integrate the baseband and RF. Furthermore, there is a growing adoption to implement a combination of wireless standards such as Bluetooth plus GPS, Bluetooth plus, WiFi, and WiMax plus WiFi into mobile handset solutions. As these SoCs become more complex, designers are relying on reusable IP to help speed the development process and bring differentiated products to the market faster.